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The debate about whether Apple's iPad can "save newspapers" breaks out on an almost daily basis, especially since our own…
April 12 2010, 8:24am | Comments
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• Campaign posters focus on alpha male personality• Advisers consider tactic of staged confrontation• See the election posters here• Comment:…
April 1 2010, 7:29am | Comments
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Negative advertising works, but only when it strikes a chord with what voters already thinkNegative election advertising has made an…
March 29 2010, 10:50am | Comments
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Leaked adjudication largely clears government over campaign that some thought 'scary, inaccurate and too political'Read the full text of the…
March 13 2010, 2:50pm | Comments
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Spammers, Evildoers, and Opportunists
Search Engine Optimization is not a legitimate form of marketing. It should not be undertaken by people with brains or souls. If someone charges you… [continue]October 12 2009, 8:34pm | Comments
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I met a ferocious turtle once. Turns out it was just hungry … Actually, the sign above is an ingenious…
May 30 2009, 12:44pm | Comments
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Now this is a manly man’s ad. Here’s an advertisement for Makita power tool by Bennie Du Plessis of Saatchi…
April 19 2009, 5:20pm | Comments
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I spotted these in Auckland, New Zealand (where the show True Blood is only just starting on TV). They’re made…
March 16 2009, 5:05am | Comments
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Guerrilla marketing has perfected the technique of catching people’s eyes and grabbing their attention, targeting consumers in unexpected ways and…
March 15 2009, 9:13pm | Comments
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